YMCE Data Edition 2024 – Winning Team

Marion Fourneau & Lotte Ceulemans


The 2024 YMCE Data Edition has taken place October 24, 2024 at bpost and we welcomed 14 participants.

Brief has been given by Bjorn Van der Cruyssen and Vincent De Coster of Colruyt.
The nominees are:
– Lotte Ceulemens (Zigt) & Marion Fourneau (Publicis Groupe)
– Jonas Geiregat (Semetis) & Phillippe Copmans (Publicis Groupe) 
– Juliette Ten Hoorn (Semetis) & Hannes Van Roie (Mindshare)

Members of the jury : in the back : Bjorn Van der Cruyssen (Colruyt), Danny Nijs (360° Academy), Vincent De Coster (Colruyt), Xavier Bérenger (Mediabrands), Corentin Franzin (Mindshare). In front: Harold Masquelier (Roularta Media Group), Barbara Van Caubergh (RMB), , Christophe Erregeerts (bpost), Lara Chammah (Roularta Media Group), Matthias Langenaeker (Publicis Groupe), Laura Ottoy (Var), Max Brouns (UMA). 

YMCE Strategy Edition 2024 – Winning Team

Coline Ledroit & Alessa Van Cottem


The 2024 YMCE Strategy Edition has taken place April 23, 2024 at RMB and we welcomed 16 participants.

Brief has been given by Gaetano Palermo of Engie.
The nominees are:
– Jessica De Jaegere (Space) & Alexis Grégoire (Wavemaker)
– Coline Ledroit (Havas Media) & Alessa Van Cottem (Mindshare)
– Lise Frand (Space) & Jens Carlier (Mindshare)

Members of the jury : in the back : Danny Nijs (360° Academy), Corentin Franzin (Mindshare), Xavier Bérenger (Mediabrands), Geoffroy Legrelle (dentsu), Steven Verlinde (Engie), Joris De Ryck, (Roularta Media Group). In front: Charlotte de Mahieu & Claudia Poireau (RMB), Laura Ottoy & Justine Debruyn (Var), Katrien Merckx (bpost), Capucine Colas (Publicis Groupe), Berengere Dechamps (Space), Gaetano Palermo (Engie). 


YMCE Data Edition 2023 – Winning Team

Agnès de Briey & Marie Demoulin

The 2023 YMCE Data Edition has taken place October 24, 2023 at Ads & Data. This year we welcomed 12 participants.

Brief has been given by Tom Uytterhoeven of Brussels Airlines.
The nominees are:
– Agnès de Briey (Mindshare) en Marie Demoulin (Space)
– Eliott Pousset (Semetis) en Célia Brohée (Space)
– Selin Ozcelikel (Mindshare) en Marie Bourdeau (Publicis Groupe)

YMCE Strategy Edition 2023 – Winning Team

Janne Beke & Samy Belakbir

The 2023 YMCE Strategy Edition has taken place May 3, 2023 at RMB. This year we welcomed 16 participants.

Brief has been given by Yannick de Bièvre and Natacha Pierard of Carrefour Belgium.
The nominees are:
– Anouk Vangerven (Zigt) & Anouk Van Campenhout (EssenceMediacom)
– Houda Fettaka (dentsu) & Alicia Vansteen (EssenceMediacom)
– Janne Beke (Semetis) & Samy Belakbir (Publicis Groupe)

YMCE Data Edition 2022 – Winning team

Benoit Dumeunier & Robbe Desmyttere

The 2022 YMCE Data Edition has taken place November 30, 2022 at Ads & Data. This year we welcomed 14 participants.

Brief has been given by Nicolas Elshout of TUI Belgium.
The nominees are:
– Anouk Van Campenhout (Maxus) & Justine Cremer (Semetis)
– Nicolas Henet (Mindshare) & Pierre Coppens (dentsu)
– Benoit Dumeunier (Publicis Groupe) & Robbe Desmyttere (Semetis)

YMCE Strategy Edition 2022 – Winning Team

Stéphanie Groven & Nicolas Dewael
YMCE 2022 Strategy

The 2022 YMCE Strategy Edition has taken place March 30, 2022 at IP Belgium. This year we welcomed 18 participants.

Brief has been given by Lucía Chávez Paz of Nissan Belux.
The nominees are:
– Yaël Hackier (Initiative) & Flore Dargent (Publicis Groupe)
– Stéphanie Groven (Maxus) & Nicolas Dewael (Ogilvy Social.Lab)
– Yasmina Senno (Publicis Groupe) & Julie Mathieu (Maxus)

YMCE Strategy Edition 2021 – Winning Team

JONAS WELLENS & CATO CHALMET

The 2021 YMCE Strategy Edition has taken place June 3, 2021 at IP Belgium. This year we welcomed 10 participants.

Brief has been given by Steven De Deyne and Tim Colman of Proximus.
The nominees are:
– Audrey Hardi (Dentsu) & Maxime Sneyers (Mediacom)
– Lara Roose (Zigt) & Pierre-Henri Plennevaux (Mediacom)
– Jonas Wellens (Maxus) & Cato Chalmet (Pivott)


YMCE Data Driven Edition 2020 – Winning Team

ESTELLE BRUYR & CATO CHALMET

The 2020 YMCE Data Driven Edition has taken place October 27, 2020 at IP Belgium. This year we welcomed 13 participants.

Brief has been given by Rik Lemmens of Telenet.
The nominees are:
– Elise Fonck (Dentsu Aegis Network) & Sebastiaan Willems (Pivott)
– Deborah Kawa (Publicis Groupe) & Bruno Durbecq (Blue2Purple)
– Estelle Bruyr (Space) & Cato Chalmet (Pivott)


YMCE Strategy Edition 2020 – Winning Team

JULIETTE BRECX & MARIE DELRUE

Video Report of the YMCE Strategy Day

The 2020 YMCE Strategy Edition has taken place March 5, 2020 at IP Belgium. This year we welcomed 18 participants.

Brief has been given by Nathalie Schepers of PepsiCo.
The nominees:
– Juliette Brecx (Mediacom) & Marie Delrue (blue2purple)
– Thomas Breton (Mediabrands) & Elliot Gillardin (Wavemaker)
– Georgia Temperman (Dentsu Aegis Network) & Pierre-Henri Plennevaux (Mediacom)


YMCE Data Driven Edition 2019 – Winning Team

MANON GOESSENS & VINCENT MATHYS

Video Report of the YMCE Data Driven Day 2019

The 2019 YMCE Data Driven Edition has taken place October 23 at Roularta Media Group.

This year we welcomed 16 participants of 12 different agencies.
Brief has been given by Laurence Anckaert of Mc Donald’s Belgium.

The nominees:
– Juliette Brecx –  Mediacom & James Geurs  –  PHD
– Colienne Cornet –  Dentsu Aegis Network & François Delmeire –  Wavemaker
– Manon Goessens – Zigt & Vincent Mathys  –  Blue2Purple


YMCE Strategy Edition 2019 – Winning Team

ELISE COGELS & TOM BORRI

Video Report of the YMCE Strategy Day 2019

The 2019 YMCE Strategy Edition has taken place February 26 at RTL House.

This year we welcomed 16 participants of 12 different agencies.
Brief has been given by Frédéric Genart of Ikea Belgium

The nominees:
– Dieter Vits –  PublicisMedia & Gaetan Meert  –  Blue2Purple
– Elise Cogels –  FolleComm & Tom Borri –  Wavemaker
– Jessica De Jaegere –  Space & Tim Van Acker  –  Havas


YMCE Data Driven Edition 2018 – Winning Team

DIEGO LLERA & LAURA SIERRA ALVAREZ

Video Report of the YMCE Data Driven Day 2018

The 2018 YMCE Data Driven Edition has taken place October 3 at Bisnode.

This year we welcomed 16 participants.
Brief has been given by Simon De Pauw, Head of Brand Management and Media, D’Ieteren

The nominees:
– Bella Kabeya (Phd) & Maxime Leblicq (Space)
– Lyse Saintjean (Space) & Tim Vanacker (Havas)
– Laura Sierra Alvarez (Space) & Diego Llera (HybridAgency)


YMCE Strategy Edition 2017 – Winning Team

NAOMIE OSORIO & THOMAS CORNELIS

Video Report of the YMCE Strategy Day 2017

The 2017 YMCE Strategy Edition has taken place March 15 at Bisnode.

Brief has been given by Charlotte Blondeau of BNP Paribas Fortis

The nominees:
– Jeltje Hellinckx – UM & Jonathan Rijavec – Space
– Elodie Usai – Initiative & Laurie Habousha – Vizeum
– Naomie Osorio – Carat & Thomas Cornelis – PHD


YMCE Data Driven Edition 2017 – Winning Team

NATHANAËL COMPERE & MATTHIAS LANGENAEKER

Video Report of the YMCE Data Driven Day 2017

The 2017 YMCE Data Driven Edition has taken place November 7 at Bisnode.

Brief has been given by Yves Wémers of BNP Paribas Fortis

The nominees:
– Jennifer Belis (Blue 449) & Alper Can (Xaxis)
– Nathanaël Compere (Group M) & Mathias Langenaeker (Blue 449)
– Indra Lenaerts (PHD Media) & Jonathan Hody (Amnet)


YMCE Strategy Edition 2016 – Winning Team

ANNE-LAURE DE BERNIS & GAÊTANE DETHIER

Video Report of the YMCE Strategy Day 2016

The 2016 YMCE Strategy Edition has taken place May 19 at Bisnode.

Brief has been given by Tanguy Cartuyvels of Unilever Belgium

The nominees:
– Anne-Laure de Bernis –  Mediacom & Gaëtane Dethier  – ZenithOptimedia
– Clément David – Havas Media & Dan Allaert – ZenithOptimedia
– Sophie Boumal – TwoCents & Sophie Van Craen – Zigt

YMCE Belgium 2016